Suburban Collection Hosts EV Summit to Equip Detroit Dealers

This upcoming September, The Suburban Collection, a highly respected dealership group in the Detroit area will host an electric vehicle training event for employees from all 30 of their stores. The main focus of this event is to provide team members with not only knowledge but tools they will need to support customers who are seeking an electric vehicle. The EV industry is changing rapidly; this summit gives dealerships the opportunity to stay up to date on the important parts of industry and vehicles.

This one-day event will hop into the key aspects of electric vehicles. That includes service for EV’s, the sales process, and the basics of charging infrastructure. As this industry continues to change and grow, understanding how to communicate benefits, and important information to potential customers makes a difference with their overall experience at the dealership.

With the help of local dealerships, the highlight of the day will be the opportunity for attendees to test drive electric vehicles from an assortment of manufacturers. This hands-on experience will give the staff a chance to understand the performance, features, and dynamics that set electric vehicles apart from gas vehicles.

By bringing employees from different dealerships and departments within the organization, Suburban Collection is ensuring they give customers a good experience when looking to buy a car. By staying ahead of the EV curve, it sets them up for success down the road.