Fast Facts | Genesis GV90
⚙️Output: 657 horsepower and 590 lb-ft of torque from a dual-motor setup
🔋Manufacturer-Projected Range: 300+ miles from a 123.5-kWh battery, the largest yet in an HMG EV
⚡Charging: 10-to-80-percent charge in about 22 minutes with a NACS port
🖥️ Tech: 25-inch head-up display; 24.6-inch OLED screen with Pleos Connect infotainment
💰MSRP: Likely starting around $80,000
Genesis Goes to the Top of the Electric Luxury Market
Hyundai Motor Group’s (HMG) luxury Genesis brand just launched a new flagship model that takes direct aim at Mercedes-Benz and its EQS Maybach SUV. The new GV90 is a three-row electric SUV loaded with new tech and features. With a projected range of over 300 miles and a unique door layout, the GV90 should help Genesis continue to develop as a real competitor to the top luxury brands on the market.
Genesis has already shown that it can deliver an unusually upscale electric cabin below six-figure territory, so see how the smaller Electrified GV70 approaches electric luxury ➜
Design and Styling
The production GV90's design closely resembles the Neolun concept Genesis unveiled at the 2024 New York Auto Show. The shape is incredibly smooth and seamless, which helps limit aerodynamic drag without adopting the formless look that many have criticized on Mercedes-Benz EVs. Like the rest of the current Genesis lineup, the GV90 gets the twin-stripe lighting treatment, with two slim horizontal light strips wrapping around the front and rear.
At the front, the lamps form a stylized version of the Genesis pentagon grille across a smooth, body-colored face, leaving only a small lower grille opening to cool the battery. The lights and badges are seamlessly integrated into the bodywork too, with nothing standing out. The GV90 is almost 9 inches longer overall than the Hyundai Ioniq 9 and has almost 4.5 inches more wheelbase.
Interior and Technology
Inside, Genesis has created some design innovations. It's the first HMG EV without a start/stop switch. Instead, when you climb in, you’ll find a stalk pointing straight up from the steering column. As soon as you press the brake pedal, the stalk rotates clockwise down in the traditional column-mounted shifter location, allowing you to select drive, reverse, or neutral.
There’s no traditional instrument cluster. Instead, Genesis uses a 25-inch head-up display to show all of that information. The center of the dashboard features a 23.6-inch OLED display for the new Pleos Connect infotainment system, which is launching this year across new Genesis, Kia, and Hyundai products. Pleos is based on Android Automotive and includes a Pleos App Market for downloading third-party apps directly to the vehicle. When the GV90 is parked, pressing a button raises the display another 3.5 inches, increasing its size 1.7 times, perfect for watching a movie while charging.
Charging and Powertrain
When it comes to charging, the GV90 has a 123.5-kilowatt-hour battery pack, the largest yet in an HMG EV. The eMP platform underneath is new and unique to this vehicle, but it keeps the same 800-volt architecture as other HMG EVs. There is a J3400/NACS charging port, and while Genesis hasn’t announced a specific charging power yet, the automaker claims a 10-to-80-percent charge in about 22 minutes, about two minutes quicker than the Ioniq 9 with a 110-kWh battery.
The approximately 310-mile figure is an internal Genesis estimate rather than an EPA rating, so see how to compare manufacturer projections, EPA estimates, battery capacity, and real-world EV range ➜
Propulsion comes from a standard dual-motor configuration with 240 kilowatts at the front axle and 250 kW at the rear, for a total output of 657 horsepower and 590 lb-ft of torque. Each motor is paired with an electronic limited-slip differential for four-wheel torque vectoring to optimize grip and handling. The GV90 also gets active four-wheel steering for improved low-speed maneuverability and high-speed stability.
The GV90 is not the only place Genesis is adding serious electric performance, so see how the 641-horsepower GV60 Magma expands the other end of the brand’s EV lineup ➜
The Neolun Edition
Alongside the standard GV90, with three rows of seating and conventional forward-hinged doors, Genesis will offer a GV90 Neolun Edition that borrows more heavily from the 2024 concept. The Neolun Executive Suite seats four and adds a unique coach-door layout. Rear-hinged doors for the second row aren’t unique on their own. The Rolls-Royce Cullinan and Phantom use them too. However, when you open the doors on a Rolls-Royce, you'll still see a traditional B-pillar for side-impact protection.
The GV90 Neolun has no B-pillar. Instead, this structure is built into the rear doors and latches into place when they close. The BMW i3 of the mid-2010s also had rear-hinged half doors with no B-pillar, but its front doors had to be open before the rear doors could open. On the GV90 Neolun, the doors are powered: the rear edge pops open, then reverses slightly, like a minivan's sliding doors, before the whole door swings out.
Finally, perhaps the most unique element of the GV90 Neolun is that, when parked, both front seats can swivel 180 degrees to face the rear passengers, providing a distinct conversation space. The Neolun also gets a wood-veneer floor in the rear with under-floor radiant heating.
Pricing and Availability
There's no specific on-sale date or pricing available yet, but the GV90 should reach customers sometime in early 2027, with pricing likely starting around $80,000 and climbing to at least $150,000 for the Neolun.
Three More Takes on Electric Luxury
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Cadillac offers another American interpretation of the full-size electric luxury SUV, combining enormous dimensions, serious power, and long-range capability.
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2025 Volvo EX90 Review: A Calm, Confident Take on Luxury EVs
The EX90 takes a quieter approach to the three-row luxury EV, emphasizing safety, restrained design, and family usability rather than flagship theater.
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2026 Hyundai Ioniq 9 Calligraphy Review
The GV90’s corporate cousin provides useful context for what another large Hyundai Motor Group EV can deliver with three rows, a 110.3-kWh battery, and 24-minute charging.
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